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About Us

Trusted since 2008, 25karats was born out of a love for bridal jewelry and a commitment to quality with a simple goal of providing the best online jewelry shopping experience from the “comfort of your home”.

While the rest of the jewelry industry might tell you that jewelry shopping is complicated, we’re here to tell you it’s simple. So, we invite you into the wonderful world of fine jewelry at

high quality jewelry

Highest Quality

We take great pride in the quality and workmanship of all our products. We impose strict quality control guidelines to give you the best quality.

Each piece of jewelry casting is examined for cracks, porosity or other defects. All hand picked diamonds are double checked for exactness of size, clarity and shape. Finally, each finished piece of jewelry is checked by a expert jeweler before it is shipped.

We are so confident about the quality of our products that we offer 60-day money back guarantee, thus allowing our customers the peace of mind to make the correct choice.

Personalized Customer Service

We are committed to provide extraordinary value and make all our customers happy with our personalized service. We know that jewelry is a mark of love and creates special memories. So, we are dedicated to help you find the perfect jewelry for the most important days of your lives— from engagements and weddings to anniversaries, Valentine’s, and birthdays.

We go above and beyond to win our customer's loyalty and their commitment as repeat customers. Our customer service representatives are accessible by online chat, email and phone. We appreciate the chance to serve you and provide you a most satisfying shopping experience. We look forward to your business now, and again in the future.

extensive selection of rings

Endless Options For Expressing Your Love

The range of diamond jewelry choices at 25karats is almost endless, meaning the right jewelry is always there to reflect your taste, style and your story. Our handcrafted, beautifully designed bridal collection is part of our commitment to help you find that timeless ring that reflects your story today and tomorrow.

jewelry made in usa

Manufactured in the U.S.A.

All our jewelry is handcrafted by our talented goldsmiths and jewelry-making experts. We offer the best prices in the market without compromising the quality.

Visit Us!

25karats is located at the heart of New York Diamond District and we invite you to visit us anytime during our office hours for your own private appointment and showing. Call us at or email us at [email protected], to set an appointment today!